The last of this year’s events for marketing professionals has now taken place and it ended the year with a definitive bang. Fabulous speakers, outstanding topics and some excellent networking all contributed to the “Marketing within Finance & Professional Services” event.

Presentation slides are below

 

John Dore
John Dore: 
Former Global Head of Marketing, HSBC Private Bank

Topic: Embedding Client insight to drive transformation in your firm 

 

Heidi 250
Heidi Taylor: 
Head of Marketing for the Government & Public Sector Practice, PwC

Topic: Engagement marketing: our new BFF? 

Knight Frank
John Williams: 
Head of PR and Social Media, Knight Frank

Topic: B2B Social Media: Why is everyone getting it wrong when it is so easy to get it right?

 

Dan Hare
Dan Hare: 
Head of Customer Service, CommuniGator

Topic: Watch, see, do, send… never miss a lead: best practice marketing automation

 

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